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Our Work
- BRANDING AND IDENTITY
- 2020 Vision
- Agency Access
- America Abroad Media
- American Jewish Joint Distribution Committee
- Coupon Craze
- Coupons, Inc.
- Coupons.com
- DotGo
- Electrification Coalition
- MetroSouth Medical Center
- Museum of the City of New York
- Owens Group Insurance
- Proclivity
- RayV
- Securing America's Future Energy
- Sontag Advisory
- The Washington Institute for Near East Policy
- Touch Foundation
- Unrabble
- Various Logos
- INTERACTIVE
- Acumen Fund
- Agency Access
- America Abroad Media
- American Jewish Committee
- Columbia University
- Cortera
- Coupon Craze
- Coupons, Inc.
- Coupons.com
- DotGo
- Electrification Coalition
- Extended Stay Hotels
- Jazz Foundation of America
- Middle East Policy Council
- Owens Group Insurance
- Proclivity
- Radius Marketing
- RayV
- Securing America's Future Energy
- The Washington Institute for Near East Policy
- Touch Foundation
- Unrabble
- Vojtech Blau
- Wilkinson Architects
- Xandros
- PRINT COMMUNICATIONS
- 2020 Vision
- Acumen Fund
- Agency Access
- America Abroad Media
- American Jewish Joint Distribution Committee
- Bipartisan Policy Center
- Coupons, Inc.
- Electrification Coalition
- MetroSouth Medical Center
- Museum of the City of New York
- Proclivity
- Securing America's Future Energy
- Sontag Advisory
- The National Parks Service
- The Washington Institute for Near East Policy
- TIAA-CREF
- Touch Foundation
- USER INTERFACE
Coupon Craze
A performance-minded brand for a leading performance marketer.
After 11 years of leadership, Coupon Craze found its market share slipping due to new competition, such as RetailMeNot. The company contacted MSDS to lead a rebranding and help re-position the business for long-term growth.
We aligned their business practices with a clear messaging strategy, designed a standout visual identity, and then rebuilt their online business from the ground up. User experience testing, analysis and design resulted in a user-friendly front-end that's built for speed, while new custom software accelerates and optimizes business operations. An integrated SEO and social marketing plan meet the competition head-on to strengthen customer acquisition and retention.