Owens Group Insurance

Partnership and Protection From an Insurance Leader

Insuring nearly $6 billion of assets covering virtually every type of exposure, Owens Group sought a brand redesign to reflect the company's 50-year history and project their vision for the future.

Building on core values and business strategy gleaned from client workshops, a central message platform reinforces Owens Group's 1-to-1 customer relationship strategy. Anchoring the brand, a redesigned logo and identity project the company's financial strength and stability. Interactive strategy extends the company's reputation as a trusted advisor by offering product information and ongoing insights on insurance issues.