Giving Wings to Predictive Behavioral Targeting
How do you create an emotional brand for something as abstract as a predictive behavioral targeting engine that provides digital marketers with actionable sales intelligence? Proclivity asked MSDS to do just that by designing an aspirational experience, from visual identity to product user experience, to launch their business and help accelerate product adoption. The result communicates the promise of Proclivity's software with simplicity to a non-technical audience of E-commerce marketers.
Proclivity Digital Marketing Branding, Website Design & Sales Collateral
More Projects for this Client
Proclivity Web App UXProject Industries
- Technology & Innovation
- SaaS
- Commerce
- Finance & Professional Services
- Professional Services
Services Provided
- Logo & Identity Design
- User Experience
- Interactive Design
- Development & Integration
- Print Design
- Print Collateral Design
- Environmental Design
Testimonial
“We knew we could help marketers and merchandisers better predict the economic value of consumer preferences. We just needed help effectively defining our brand. MSDS focused Proclivity to position us as a significant breakout player on the digital media landscape. Their ability to combine brand value with user experience and interface design is rare to find.”
Recognition
American Corporate Identity 24
Trademarks USA 1
David Carter: 1000 Best Logos in the World
Communicator Award: Websites
American Graphic Design Web Award