Designing a New Way Forward for Nonprofits.
We're serious about supporting nonprofit causes. For the last 12 years, our multi-disciplinary Cause-Driven Design® practice has been dedicated to delivering effective nonprofit strategy, branding and website design—strengthening nonprofit brands, increasing engagement and energizing fundraising initiatives.
Designing Around What's True
At its heart, Cause-Driven Design® is about collaborating to take the big ideas and simple truths that drive nonprofits, then designing communications that bring them to life, online, in print, and in person. Through research, strategy and stakeholder engagement, we build a shared understanding of what's vital to the mission, and the best ways to achieve it—then design brand systems that support it at every turn, strengthening audience engagement, raising awareness, and ultimately making a measurable impact.
From Grassroots to Global
There's a big difference between building grassroots support for local programs and creating national or global traction in governmental halls of power. Foundations making grants have different needs than organizations that apply for them. For some nonprofits, change happens through an emotional appeal to address a crisis, injustice, or opportunity. For others, legislation or industry support is built on a well-researched case with the hard data to back it up. And for some, it's both.
Aligned With Your Cause
At MSDS, working with nonprofits is in our DNA. That's why for every project, with every nonprofit, we provide work-in-kind donations to help support our clients' causes. Over the years, we've helped everyone from global philanthropies like Acumen Fund to policy & advocacy groups like The World Cocoa Foundation and The Electrification Coalition advance their missions. If you're a nonprofit looking to create strategies and brand experiences that inspire others to follow your lead, we'd love to help you make the case.